The FDA has authorized Juul to continue selling its tobacco and menthol flavored e cigarettes after a scientific review. JUUL Labs Sues the FDA Over E cigarette Ban The Food and Drug Administration has authorized Juul Labs to keep its e cigarettes on the market, a major reversal after the agency completely banned the company's products in 2022. Juul Betrays Its Customers by Pre Emptively Eliminating Most of Its E Cigarette Flavors